Now that time has come, hurrah! Forever 21 have taken over a shop in Birmingham's Bull Ring, directly opposite H&M. It was announced months ago but now the signs are up and everything. My first thought was that it will be probably be like H&M...very good in the press, very shit in real life. I mean, nothing H&M has featured in magazines is ever available in the stores. Plus, they inevitably end up looking like a jumble sale. Needless to say my brief excitement was replaced by nervous curiosity. Any American readers want to tell me what we can expect from Forever 21 here in Birmingham?
Images of Forever 21 Interiors from Blood Sweat and Fashion